| The Washington University in St. Louis logotype download site is provided as service by the Office of Public Affairs. All University logos are trademarked and may be used for official University business only. For assistance with this site, please contact Colleen Lyerla at (314) 935-4735 or colleen_lyerla@wustl.edu. Logotype Usage Guidelines Please read the Printing Guidelines for Logotype for complete logo usage instructions. To access this PDF file, click on the link below. Save the file to your desktop and open it using Adobe Acrobat Reader. Download guidelines PDF EPS and JPG Logotypes The following logotypes were designed for use on stationery, brochures, periodicals, and other publications, as well as on signage and posters. They can also be saved as gif files for use on the Web. (Please click here for information about using the logotype on the Web.) Washington University in St. Louis Arts & Sciences Alumni Association Logotypes The Washington University Alumni Association logotype download site is provided as a service by the Office of Public Affairs. All University logos are trademarked and may be used for official University business only. |
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____________________________ E-mail colleen_lyerla@wustl.edu for assistance or customized Web logos or password information. |
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Permission to Use University Names and Symbols Washington University in St. Louis, Washington University, other similar names, nicknames, logos, symbols, and images portrayed herein and elsewhere in official publications and on wustl.edu web pages are the exclusive property of the University. Any use of these names and images for any retail or commercial purpose, for endorsements, promotions and the like — by any person or entity — requires the prior written, official permission of the University. This applies to use in all forms of communication, including printed materials, imprinted merchandise, videos, films, television, radio, and digital images and media — such as the internet, web sites, DVDs, CDs and the like. In addition, University policy prohibits the use of wustl.edu domains and web pages for any .com or other commercial web and internet purposes, including direct links, product and for-profit company logos, endorsements, promotions and the like. Those seeking more information or permission to use University names, symbols, images, as well as information about what constitutes appropriate use of these items (including product or service-provider endorsements), should first consult the following web site and address inquiries to the offices that can help with such matters: http://news-info.wustl.edu/opa/ Commercial Use of WUSTL Names & Symbols: These guidelines apply to the names and symbols of the University and its entities — schools, departments, programs, offices, groups, etc. As a rule, University names, trademarks, symbols, logos, or images should not appear on commercial Web sites or other commercial communications vehicles. The University vigorously protects its names, identity, logos and images from unauthorized use. At no time may the use of the University's name(s) or symbol(s) imply or state endorsement of any products or services. As a matter of practice, the University does not permit institutional endorsements of any kind through the use of its names, identities, logos or images — including pictures of campus buildings. Not-for-profit organizations that would like to use the University's name and identities also must obtain written authorization. The complete, correct name "Washington University in St. Louis" may appear if a commercial Web site or any other communication vehicle only lists the full name of the institution in a purely informational way. For example, if a pizza store says, "We deliver to the following areas . . ." However, the complete, correct name "Washington University in St. Louis" may only appear in a list of clients that the company has served if the University has granted official authorization in writing. Companies officially licensed to produce products using the University's names, symbols, and images through the Licensing Resource Group (LRG) — as the University's authorized agent — may use a Washington University logo on their Web sites. The logo should appear in a clearly subordinate position, preferably in a side column or toward the bottom of the page. The following statement is required directly in proximity to the logo: "Officially licensed products available here." The University director of product licensing must approve each and every use of the logo on such Web sites before they are activated. No University endorsement of the licensee, its products, or services may be implied or stated. Inquiries
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